Spring 2026 Piedmont property Market Report
29 May 2026
According to the BBC and Sky News, we're apparently all dying here in Italy.
But are we all collapsing from the heat in Piedmont? No, not really.
Is it hotter than normal? Perhaps by one or two degrees, but certainly nothing apocalyptic. Like anywhere with hot periods, you simply have to be sensible.
I get up early — usually around 5 a.m. — and work in the office while it's still cool, much like I'm doing right now. During the hottest part of the day, especially around midday, I avoid being outside unless absolutely necessary. I drink a lot of water, avoid alcohol, and if possible I'll take a short siesta in the afternoon so I still have energy later in the evening when temperatures become much more comfortable.
So yes, it's hot. But no, society has not collapsed.
Now, onto the property market.
It has been an extremely busy year so far. There are lots of new buyers entering the market, although many are also experiencing frustration. Here are a few simple ways to avoid the most common buying mistakes:
- Keep your expectations realistic. Do your research first so you understand actual market values.
- Arrange your finances before you start viewing properties. It saves time, disappointment, and unnecessary stress.
- Listen carefully to the advice of a trustworthy agent.

One thing that has definitely changed is the growing demand for luxury property. Larger amounts of money are moving into the area as wealthier buyers begin to realise just how much value Piedmont still offers compared with many other regions. We recently had a property listed at around €875k, and it sold within two days.
There has also been a noticeable shift in who is buying. I rarely see British buyers anymore. I'm sure they are still around, but far fewer than before. Americans are definitely active, but the majority of buyers now seem to be Scandinavians and northern Europeans. In some areas, it genuinely feels like every fourth car has Dutch number plates.
Another question I'm constantly asked is if prices falling? The honest answer is: sort of.
It's difficult to generalise because property values vary enormously depending on the area, condition, and type of house. What I think has changed is that some sellers who had unrealistic expectations are finally adjusting to market reality and reducing inflated asking prices. Some are.. I wish it were more.
That's not really the same as prices collapsing — it's more a correction back toward sensible values. Overall, I'd say prices are slightly softer in some areas, and with good negotiation there are still excellent deals to be found.
I've also noticed more local Italian agents trying to market directly to foreign buyers. This may sound self-serving coming from me, but please be cautious. Many local agents simply do not fully understand the expectations, concerns, and practical needs of international buyers.
Foreign-based agents who specialise in helping overseas clients exist for a reason. The service required is often very different, and you should not underestimate how important that can be.
This week I've been in the office every day rebuilding this Website. It was a total mess, and confusing. It was about time to get it right so you know what I do, and how I can help you. I hope to see you soon. And by all means tell me what insights you need!